The Sheffield Shield by no other name

Something's missing from this line-up...

Something’s missing from this line-up…

The Roar: With the Test schedule announced earlier in the month, last week saw confirmation of the rest of the Australian cricket summer. And like all good sporting media releases, it read like a freeway billboard.

They were all there. The Commonwealth Bank Test Series. The Victoria Bitter ODI Series v India. The KFC T20 Internationals. The Commonwealth Bank Women’s International Series, featuring six home matches for the 50- and 20-over world champion Commonwealth Bank Southern Stars.

The Matador BBQs One-Day Cup, the Sheffield Shield, the KFC Big Bash League; all of them, all there in their corporate glory.

But hold up there a minute. The “Sheffield Shield”? Surely you mean the “Bupa Sheffield Shield”?  Well no, as a matter of fact